Leadership on the Line: John F. Kennedy and the Cuban Missile Crisis
By: Rohan Fernando -Wharton
The Cuban missile crisis is a classic case of leadership on the line. The
stakes were monumental, there were choices to be made under
constraints and only through enlightened judgment and strong
leadership was the situation resolved peacefully.
Background
During the late
1950’s, it was widely believed that the US suffered from a
“missile gap”, and that the USSR has a strategic
superiority in inter-continental ballistic missiles (ICBMs) which
could carry nuclear warheads from the USSR to the US. However, as a
result of US intelligence work, the US President of the time
President John F. Kennedy announced to the world in November 1961
that the Soviet ICBM superiority was a myth. In fact, the US had a
substantial strategic superiority of ICBMs.
A number of Cold
War events occurred just prior to the Cuban crisis, most notably
Berlin 1 and the failed Bay of Pigs invasion of Cuba. Despite these,
there was talk of easing of tensions or “détente”
between the two superpowers.
Domestically,
Congressional elections were scheduled for November 1963. After the
Bay of Pigs, the Republicans had been critical of the
administration’s “do-nothing” policy toward Cuba
and were calling for a second invasion. The administration went on
the counter-offensive led by JFK. Bolstered by what they thought were
Soviet assurances, they denied that there was any Soviet build-up in
Cuba and countered that the Republican insistence of aggressive
action was “irresponsible.” Kennedy also stated that if
the USSR were to
place
“offensive” weapons in Cuba, specifically
ground-to-ground missiles with the ability to reach the US, the US
would be forced to act aggressively and “protect its own
security and that of its allies.”
During late
September 1963, reports of Soviet missile build-up in Cuba
intensified. The most reliable source of information, U-2 flights
over Cuba, had been curtailed on September 9. The COMOR (the
Committee on Overhead Reconnaissance) decided to only let U-2s “peer”
into Cuba by briefly going into Cuban airspace rather than patrolling
the whole island as they had been doing. However, because of the
reports of Soviet activity, COMOR authorized a special U-2 flight
over Cuba on October 14th. The
photographs found
unmistakable evidence of the Soviet installation of surface-to-air
anti-aircraft missiles and medium- and intermediate- range ballistic
missiles with nuclear capability. According to estimates, these
missiles could kill over 80 million Americans within minutes of
launch. The president was alerted to the situation on Tuesday,
October 16th.
The Thirteen Days of the Crisis
The
crisis lasted just 13 days. JFK’s first decision was to
assemble a team to develop the US response. This “ExCom”
included members of the foreign policy administration, the military,
the intelligence community and JFK’s close advisors, Theodore
Sorenson and his brother, Robert F. Kennedy. It was chaired by JFK.
JFK
knew that action was required. He had staked the credibility of his
administration on the USSR not placing offensive weapons in Cuba and
had outlined the consequences if they did. Doing nothing would
irretrievably damage the credibility of his administration, would
embolden the USSR to become more aggressive, and finally, would
damage the credibility of the US to the World. However, JFK also
felt, probably more than anyone in the ExCom, that nuclear war had to
be avoided if at all possible, and that therefore the US reaction
needed to be forceful yet restrained to avoid pushing the Soviets
into a
corner.
The
group considered four main options:
-
Do Nothing:
This option had its premise that even with the Cuban missiles,
the balance of power had not appreciably changed. However, this was
quickly shelved by JFK given the need to act.
-
Diplomatic Channels: This option, consistent with traditional
diplomacy, suggested that Khruschev be confronted with the
information that the US had found out about the missiles. This
option was again vetoed on the grounds that the US would not be
acting in response to the threat, but rather by informing the USSR
of the US discovery, the initiative would again pass to the USSR.
-
Surgical
Strike: This option was to destroy all of the missile
sites through a “surgical” air campaign before they were
operationally ready. Although most ExCom members and JFK himself
initially favored this plan, there were two key problems with it:
1) The Air Force was able to guarantee that only 90% of the missiles
could be destroyed. 2) The air strike would kill thousands of the
Russian personnel who were stationed in or around the installation
sites. This would create a need for Khruschev to respond, probably
by attacking US bases in Turkey or Berlin. Under NATO, this would
necessitate the US attacking Soviet bases in the USSR which could
lead to a nuclear war which neither side could win.
-
Blockade:
This option involved creating a naval blockade around Cuba to
prevent Soviet ships coming through. This option had some serious
drawbacks, most obviously, that it did not prevent completion of the
missile installations already in Cuba. However, its main advantage
was that it allowed the US to respond aggressively to the USSR,
while simultaneously not pushing the USSR into a corner. JFK decided
for the blockade over the protests of the military and some advisors
who advocated for the air strike. JFK then announced the policy to
the Congress, almost all of whom disagreed with it (versus the air
strike), foreign governments and the Soviets. Finally, on Monday, he
announced it to the nation in a televised address, where he
emphasized that the blockade was the initial step and that he
had ordered preparations for further military action.
The blockade was
put in place on Wednesday, October 24. The first ships to encounter
it, the Gagarin and the Komiles, turned back. However,
the first ship which did not stop (the Bucharest) an oil
tanker, was allowed to proceed at the specific insistence of JFK over
the demands of the military to board the ship. JFK waited for exactly
the right ship before he authorized boarding – it was the
Marcula which, given its Panamanian registration, would not be
taken as a direct affront to the Soviets.

By Friday,
it was clear that although the blockade was stopping Soviet ships,
the work in Cuba on the missiles had accelerated to a round-the-clock
pace. The US had given Khruschev time and space and he appeared not
to respond. The US was therefore getting ready for a strike on Cuba
early Monday morning. The ExCom then received two letters from
Khruschev on Friday, October 26th. The first offered the
removal of the missiles for a US commitment to not invade Cuba.
However, just a few hours later, a second letter arrived which
changed the terms and offered the missile removal for a commitment
not to invade Cuba and for removal of US missiles in Turkey. Although
there was disagreement, JFK insisted that the US could not be
pressured into removing the Turkish missiles, even though they were
of virtually no military value. JFK decided on a two-pronged
response:
-
He wrote a letter to Khruschev
accepting the terms of the first Khruschev letter while ignoring the
second
-
He sent RFK to see
the Soviet ambassador Dobrinin privately to warn the USSR
that if there was no positive response by the next morning (Sunday),
that the US would attack on Monday
The
next morning, Khruschev publicly agreed to the deal and ordered the
removal of the missiles.
Leadership
Lessons
The
Cuban crisis offers us numerous leadership lessons. Many of these
parallel leadership traits such as the moral dimension, achieving
workable unity, motivating, managing, and reaffirming values.

• Assembled
the best team
As Gardner points
out, most of our naïve visions of leadership focus on an
individual as leader. However, leadership most often involves a team,
as in this case. JFK made sure to assemble the best team he could for
this crisis. He made sure not to only include people who would
think like him. He wanted as many points of view aired. He also
included people from all the relevant departments so that when a
decision was ultimately made, the implementers would have buy-in to
the decision. Finally, he constituted a group which was deliberately
ad hoc since this was a situation which required a novel
approach.
•
Managed the group / team
JFK
managed the ExCom to produce the best outcome. Paradoxically, this
sometimes involved him not being present. As RFK notes, JFK was
acutely aware of the tendency of people to only say what the
President wants to hear. After giving the ExCom guidance, he
therefore deliberately chose not to attend some meetings to allow all
options to be considered.
•
Envisioned and set goals
Although
JFK allowed the ExCom to debate the options and come up with a
recommendation,
he set the goals. He charged the group to “make an intensive
survey of the dangers and all possible courses of action.” He
also gave them specific direction. First, he wanted the US to act,
not to respond to the USSR. Second, he wanted the team to think about
all the likely consequences of the US action, not just the first
Soviet reaction.
•
Did not give up the initiative,
maintained control of the situation
JFK
was adamant that the US not give up the initiative by informing
Khruschev hat the US had discovered the missiles. JFK wanted the
announcement of the issile discovery and the US action to be
announced simultaneously to maintain control over the situation.

• The moral dimension and affirming national values
Particularly
through reading JFK’s account, one cannot help feel the depth
of moral emotion which JFK displayed. He was burdened by the “specter
of the death of the children of this country”13 and by the
knowledge that he was deciding the fate of the entire nation and,
potentially, the world. He was also troubled by the argument that
bombing Cuba would be a “Pearl Harbor in reverse” and
that that would be unacceptable to what the US stood for. This strong
moral sense and upholding the moral traditions of the US imbued all
of JFK’s decisions.
Many of the members
of the ExCom had their own specific agendas. In particular, the
military proved to be incredibly shortsighted in their
recommendations. Their agenda was to bomb Cuba, no matter what the
consequences. For instance, when Kennedy asked General Le May what
the likely reaction of the Soviets would be to a US bombing of Cuba,
he replied: “There would be no reaction.” General Le May
was even quoted as saying on
Sunday October
28th, after the Russians agreed to withdraw the missiles, that
“we should attack Monday in any case.” JFK was able to
see through these parochial agendas and exhorted the ExCom to not act
in the interests of their departments, but rather in the interests of
the nation.
•
Courage to change his mind given
new evidence
JFK
had the courage to change his mind. Whereas his first instinct was
for the air strike, he ultimately chose to go with the blockade when
the evidence from the air force suggested that the air strike would
not be 100% percent successful and given the greater flexibility that
the blockade offered.
•
Had strategic vision and understood
his opponent
More than anyone on
the ExCom, JFK was the biggest advocate of giving Khruschev a way
out. He knew that either a direct strike or an ultimatum would force
Khruschev’s hand. As he put it in his American University
speech: “Above all, while defending our own vital interests,
nuclear powers must avert those confrontations which bring an
adversary to the choice of either a humiliating defeat or a nuclear
war.” Another critical strategic action was to reply only to
Khruschev’s first letter and not his second while
simultaneously privately warning him that a refusal would
result in an American attack. A public warning would have made it
impossible for Khruschev to accept the terms of the deal.
•
Achieving workable unity
Through
the ExCom, JFK was able to achieve some workable unity and a
commitment to the policy that was decided even when all of the
implementers did not agree.
•
Made decisions
In
the final analysis, a decision had to be made. From the accounts, it
is very clear that the ultimate decision for the blockade was taken
by JFK, not the members of the ExCom.
•
Stayed the course versus opponents
Any
decision is going to have opponents. JFK stood his ground despite
overwhelming opposition from the Congress, which urged for an air
strike.

•
Real world politics
All leaders have to
have a measure of Realpolitik. JFK demonstrated this when
Adlai Stevenson, the UN Ambassador, suggested that the US should
trade the Turkish missiles for the Cuban missiles. Although not
necessarily a far-fetched suggestion, JFK publicly berated him to win
himself greater maneuvering room against the hawks who wanted an air
strike.
A key feature of
the blockade was the extent to which the administration directed from
Washington circumventing the traditional military chain of command.
Kennedy did not trust the military to carry out such a delicate
operation which required restraint. As a result, he personally was
involved in the minute details of the blockade, for instance,
allowing the Bucharest to pass through the blockade but
ordering the navy to board the Marcula, a move he felt would
not humiliate the Soviets but which demonstrated US resolve.
•
Served as a symbol
JFK understood that
he served as a symbol for the nation. He appeared “calm and
confident” in his TV announcement of the blockade. As RFK
mentions, he was able to win the confidence of the country: “…
we all felt the President, because of his wisdom and personal
dignity, would have the support of a unified country.”

•
Energy
As
Gardner mentions, one trait of leaders is their high level of energy.
This was evident in this situation where JFK (and the ExCom) did not
sleep for six straight days during the crisis.
Potential Mistakes
It
is difficult to speculate as to what could have been done better. Two
possibilities are:
•
Pre-planning
The
administration should probably have prepared for the Soviet missile
scenario ahead of time. However, most disregarded the missile rumors
as beliefs of professional Communist haters in the CIA, not reality.
•
Speed
The
US decision could potentially have been made faster. However, this
would likely have entailed fewer people in the ExCom, which would
have meant less diversity of opinions, and less time would probably
have led the US (mistakenly) into an air strike.
Conclusion
The
Cuban missile crisis was a remarkable period. The threat of nuclear
war was probably never greater than during those thirteen days. This
was also the finest hour of the Kennedy Presidency. Kennedy, through
his leadership, judgment and actions discussed above, was able to
lead the World away from the brink of nuclear war. He showed
restraint, allowed his opponent to evaluate his options and yet
maintained a forceful, credible stance to achieve his objectives.
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